The Joey Eric Blog

Fashion at your fingertips. Read on to find out about all that is fabulous and fashionable!

Spring Trend Alert: Flatforms! Fashion Do or Don’t?? March 28, 2011

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Hello fashion lovers!

The spring weather is slowly making its appearance this season, but soon it will be here to stay! And don’t forget the summer heat is just around the corner! Time to drag those spring fling dresses out of your closet and pack up the heavy sweaters and boots for the season! What a relief!

As I was recently flipping through some recent trends in fashion magazines for the spring, I came across a trend that broke on the runways of many designers for Spring 2011 collections, and I have to say I’m not sure what I think? Take a look…

It’s called the “Flatform.” A cross between the beloved ballet flat and the easy-to-walk in platform wedge heel. It allows the average woman, who may be afraid of donning the ever-tricky stiletto or platform heel to give herself a little height without the fear of falling over. It has a flat bottom, just raised a few inches to give the wearer height and add a little feminine flair to a spring dress.

Check out these different forms of the "Flatform." They're comfy and easy to wear!

Now while you may be thinking, “What’s the difference from my wedge platforms??” Well, the Flatform has a more “ballet flat” feel to them, giving the bottom of the shoe a completely flat look, just on a platform. It still makes the wearer feel as if she’s wearing her favorite ballet flats. Many designers such as Derek Lam, Michael Kors, Prada and Chanel have given their flatforms different looks ranging from a wedge look to a sandal, to even a regular boat shoe.

Here are different examples of Flatforms previewed on the runway for Spring 2011.

The easiest way to wear a Flatform is with a flirty skirt or lace top, or even a cotton dress…all from Joey Eric boutique, of course!! JE has also got some FABULOUS new jewelry in for the spring, so check it out! You need some bright, funky jewelry to accompany your fashion forward Flatforms!!

So, what do you think?? Ready to rock your Flatforms for spring and summer?! Let me know what you think..are these a Fashion DO or DON’T??

Until next time…LOVES



Spring 2011: Jump on the BoHo train! January 21, 2011

Filed under: Uncategorized — je2008 @ 10:02 pm
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Hello fashionistas!! This chilly, winter weather has me wishing for those warm summer evenings and beautiful sunsets. Good thing JE has just what we need for spring and summer 2011!

As I’ve written before, the bohemian style is one my favorite styles out there…and it brings me great joy to report that the “Boho” fashion is back in for spring/summer 2011! Designers all across the board are bringing out theBoho in their lines with 60s and 70s inspired colors and patterns.

TIP: For Boho inspired looks, turn to celebs like Sienna Miller, Nicole Richie, Mischa Barton and Kate Moss for some cool styles!

Here's Sienna Miller in a cropped Boho blouse with a great pattern! And check out that awesome belt! Boho styles look great with distressed jeans and gladiator sandals!

The best thing about Boho style is how easy it is to look naturally and simply beautiful in the clothes. It brings a much laid back look to fashion and Boho is NOT afraid of color. So be sure to mix and match those wild and crazy colors for spring and summer!

The great thing about Boho style is the ability to pair your more expensive staples in your wardrobe with cheaper blouses and accessories to create a great look. Such as a great leather jacket with a simple, colorful tunic and tons of jewelry.

This tunic soon to be sold at Joey Eric displays a great pattern and detail perfect for the Boho style! Could be worn with leggings or even great skinny jeans!

This Boho chic tunic shown above is a perfect start to your Spring Boho wardrobe! So be sure to check it out once JE gets them in! They are TOO cute! And don’t forget to hop on that Boho train before it quickly leaves the Fashion Station!

Until next time…LOVES



Fashion Forward to Spring: Simple and Sexy January 18, 2011

Filed under: Uncategorized — je2008 @ 2:32 am
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Hello fashionistas!

Sorry it’s been so long since my last blog! The blog may have stopped for a little bit but fashion is always moving and even with winter just getting underway it seems like…spring is ahead of us! And I couldn’t be more happy about that. It’s time to get out of these bulky sweaters and boots and slip into something more simple and sexy!

Spring is coming and that means dresses and florals! This year on the New York spring fashion runways, we’ve been seeing simple designs such as whites, bold colors and cute florals. According to Harper’s Bazaar, even a 70s inspiration will be filling our spring wardrobe this year.

Here's some different styles popular for this spring!

Even earthy tones and nature colors are making their way into fun flowy dresses for the spring. And as always, Joey Eric is right there with the trends making sure you can grab your cute spring dress right NOW! Check out this adorable floral dress with a 70s inspired floral print. And, to add a little 2011 to the dress, mix it up with a trendy belt and amazing necklace. Perfect for Easter brunch!

These colors have me SO excited for what spring has to offer! Looks like floral and simple, bright colors will be filling my wardrobe! Can’t wait! So, let’s start the countdown now to spring! Here we go….

Until next time…LOVES



Hot Trend: TIE DYE March 31, 2009

Filed under: 1 — je2008 @ 2:53 pm
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Hot off the press-Tie Dye
Hot off the press-Tie Dye


You don’t have to be a “hippie” to rock this look!  At Joey Eric, we have a gorgeous Lani halter dress that is tie dyed and SO HOT! This dress looks amazing with wedges or flip flops, you choose. Pamela Anderson has selected a fun navy/white tie dyed dress that is fun and comfy. Perfect just in case she has to run from the paparazzi. You’ll have to give this look a try this season. Be sure to select a color combo that works well with your personality. Have fun with it. Try a fun tie dyed top paired with denim. This is an easy way to rock the trend without looking like  a fashion victim from “woodstock”. LOL


Bright Direction March 19, 2009

Our new First Lady Michelle Obama and Oprah

Our new First Lady Michelle Obama and Oprah

Salma Hayek on the cover of InStyle magazine- April 2008

Salma Hayek on the cover of InStyle magazine- April 2009

Rihanna wearing an adorable canary yellow dress

Rihanna wearing an adorable canary yellow dress


Color, color, and more color! This spring and summer it’s all about color. Bold, vibrant, and refreshing. Are you afraid to break  free from the dull black basics? Have no fear..color is here LOL. Anyone can wear color. The key is finding the right color for your skin tone and personality. Yellow is a big hit again. Rihanna has selected to wear an amazing baby-doll dress in rich creamy canary yellow. Stay away from neon yellow. Oh, unless your a highlighter. Select a more creamy yellow that is subtle then pair it with jewelry in shades of blue or green. Instant chic! Here are a few of my favorite colors:


1) Canary yellow

2) Grass green

3) Tomato red

4) Petal pink

5) Sea-foam blue

What’s your favorite color for spring? Please leave a comment, we would love to hear from you!


Still nervous about trying color? No worries! Start with accessories, this is an easy low-risk way to add a punch of color without looking like a rainbow. Ease your way into color, but do it…and do it fast. Don’t you dare get caught this summer is blah black or brown. If I see you, I’m calling the fashion police…LOL



Show off your SHOULDERS! February 25, 2009

Filed under: 1 — je2008 @ 5:56 pm
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Mischa Barton in this season's latest trend: a one-shoulder mini dress

Mischa Barton in this season's latest trend: a one-shoulder mini dress


Frenzii one-shoulder top $73 available at

Frenzii one-shoulder top $73 available at

Seen on all the catwalks, this season is all aboout one-shoulder tunics and mini-dresses with rouching and ruffles.
Stop by Joey Eric House of Style at the Greene or shop online at to purchase yours today!